Programme 2003


1 April Copenhagen
Time Session Programme Speakers
10.00 Embarkation & Registration
1 Strategic and tactical situation of the ferry shipping industry
11.00 Words of Welcome Klas Brogren
11.05 Report/situation 03 Bo-Lennart Thorbjörnsson
11.20 The need to stay alert Frederic Munagorri
11.35 From a bankers point of view Tom Kuhnle
11.50 Q&A
2 How can branding contribute to the ferry industry?
12.05 Intro Klas Brogren
12.10 Brand Design Dagmar Klein
12.25 The airline example Linda Fredheim
12.40 Q&A
13.15 Lunch in Blue Riband, sponsored by Tillberg Design AB
3 Ferry Shipping Company Culture
14.30 Intro: Relations Bo-Lennart Thorbjörnsson
14.35 Does the organisation understand
and live it?
Eva Steensig
14.50 Q&A
4 Ryan Sea – possibility or impossibility?
15.00 Intro Klas Brogren
15.05 How does a low-cost airline work?
Can we learn? Success criteria?
Jonny Overby
15.20 Q&A
15.30 Visit the exhibitors & Coffee break, sponsored by Aker Finnyards
5 Do we know our customers well enough
16.00 Intro Bo-Lennart Thorbjörnsson
16.05 Using the boarding card commercially Johan Andreasson
16.20 In Control Carl Andreasson
16.35 Q&A
6 How to cooperate with or handel the media world
16.50 Intro Klas Brogren
16.55 How does the media work and
how can we cooperate?
Magnus Ehrenberg
17.10 Inside the media world Philip Holthof, Detlef Gottschling
17.25 Q&A
18.10 Visit the exhibitors & Check in to cabins
19.30 Welcome drink in Columbus Club,
sponsored by Helsingborgs Hamn
20.30 Dinner in Blue Riband, sponsored by DFDS Seaways



2 April Oslo
Time Session Programme Speakers
07.00-
09.00
Breakfast Seven Seas,Commodore guests in Blue Riband
09.00 Ship arrives in Oslo
7 Onboard Earning optimisation
09.30 Intro Bo-Lennart Thorbjörnsson
09.35 Can we learn from the airport industry?
09.50 Post tax-free experiences and challenges ahead Erik Östergaard
10.05 The Mövenpick concept goes to sea Kai Bunge
8 Is there a need for regional PSA’s?
10.20 Intro Bo-Lennart Thorbjörnsson
10.25 Presentation PSA (UK) Bill Gibbons
10.40 A Brussels perspective Alfons Guinier
11.10 Visit the exhibitors & Coffee break, sponsored by Aker Finnyards
9 Ferry business vs ships type
11.40 Intro Klas Brogren
11.50 New rules give new opportunities Markku Kanerva
12.05 Contemporary design trends of Japanese ferries Yoshiho Ikeda
12.20 Shipbuilding cost savings Stefan Krüger
13.00 Lunch in Blue Riband, sponsored by Fosen Mek Verksteder
10 Conference continues in Columbus Club
14.15 Q&A
15.00 ShipPax Award
15.30 Visit the exhibitors
17.00 Ship sails to Helsinborg/Copenhagen
17.00-
19.00
Information meeting ECSA by invitation
19.30 Welcome drink in Columbus Club, sponsored by Absolut Vodka
20.30 Dinner in Seven Seas, sponsored by Flensburger Schiffbau


Copenhagen, April 3
Time Programme
07.00-
09.00
Breakfast Seven Seas,Commodore guests in Blue Riband
09.15 Ship arrives Copenhagen


Tel +46 35 218370
Fax +46 35 130129
E-mail: info@shippax.se



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